Sales Associate
Location: St. John's, NL (in person) · Some travel across Newfoundland and Labrador
Job Type: Permanent, full-time
About Final
Final is the world's first AI commerce building platform. We let anyone build the exact point-of-sale and checkout experience their business needs. How easy is it? Just describe it, or even drop in a screenshot, and Final builds it. No dev team, no code, no compromise. Counter, handheld, kiosk, self-checkout, drive-thru: every pixel, every permission, every interaction, theirs.
Under the hood it's a full commerce suite: integrated payments in 24+ countries, inventory and reporting, a device-agnostic POS that runs anywhere, an extension marketplace, and white-label tools that let resellers launch their own branded POS. Merchants stop bending their workflow to fit rigid software and start building software around how they actually work. We're based in St. John's, backed by top-tier VCs, and growing fast. We're out to build the next billion-dollar exit to come out of Newfoundland, and we're doing it from here, on purpose. This is a rare chance to get in early on a category-defining company before the rest of the world catches on.
The Role
As a Sales Associate, you'll be on the front line of bringing Final to merchants across Newfoundland and Labrador. You'll report to the Head of Sales and play a key role in building the province's most flexible POS system into the go-to choice for local businesses. This is a great opportunity for someone who loves meeting people, understands small business, and wants to grow their career in a fast-moving, category-defining SaaS company.
What You'll Do
Prospect and generate new business. Identify and reach out to merchants who could benefit from Final, building a healthy pipeline from day one.
Run demos and discovery calls. Understand a merchant's business, show them how Final can be built around their workflow, and guide them towards the right solution.
Manage deals end to end. Take prospects from first contact through proposal, close, and handoff to onboarding.
Keep the CRM honest. Log activity, update pipeline stages, and keep forecasts accurate so the team can plan with good data.
Build relationships in the community. Represent Final at local business events, chambers, and industry meetups.
Feed insights back to the team. Share what you're hearing from merchants with Product, Support, and Marketing.
What You Bring
Some sales experience, ideally in SaaS, tech, payments, or POS, though strong transferable experience will also be considered.
A consultative approach: you ask good questions, listen closely, and recommend what's genuinely best for the merchant.
Comfort with pipeline management, forecasting, and CRM tools.
Clear, confident communication, you can explain technology simply without being "too techy."
Genuine enthusiasm for Newfoundland and Labrador's business community and a desire to help local merchants succeed.
A valid driver's licence and willingness to travel across the province as needed.
Bonus Points
Experience selling POS, payments, payroll, e-commerce, or other merchant tools.
Existing relationships with local merchants, business networks, or community organisations.
Comfort in a fast-moving environment where you help shape the playbook rather than inherit one.
Experience running a small business, or working closely with owners and operators.
Why Join Final?
Join the sales team at a groundbreaking company at the forefront of retail technology.
Help modernize commerce across Newfoundland and Labrador, starting with businesses you already know.
Work with a talented, passionate team building a category-defining platform.
Competitive compensation package, including comprehensive health, dental, and vision insurance.
Stock option plan, so you share in the success you help create.
Be part of a St. John's-based company backed by top-tier VC.
You'll work from the best office in St. John's (rooftop patio included) alongside a talented team building something genuinely new. If you're excited to meet merchants, close deals, and introduce local businesses to the most flexible POS system they've ever seen, we'd love to hear from you.
Benefits: Casual dress · Dental care · Extended health care · Paid time off · Stock options · Office snacks · Vision care · Flexibility
Ability to commute/relocate: St. John's, NL, reliably commute or plan to relocate before starting (preferred)
Work Location: In person
Job Type: Permanent