Getting Started with the Merchant Hub
What the Merchant Hub is, how to set up your store, supported devices and browsers, and who can see what based on user type and role.
What is the Merchant Hub?
Merchant Hub is your central place to set up and run your store. It includes Manage for products, orders, customers, reports, and team; Run for opening your point-of-sale on a device or in a browser; and Pay for payment setup, transactions, and payouts. Settings, Extensions, and your Flow Library sit beneath those in the left menu.
Most articles in this Knowledge Base follow the menu structure you see when you sign in. If you can't find what you're looking for, search the article title in the help centre.
How do I set up my store?
When you first sign in, the Merchant Hub creates a company and outlet for you and pre-fills tax settings based on your country. You can start adding products immediately.
New stores come pre-loaded with sample data — example products, categories, and orders — so the dashboard, reports, and product list aren't empty. A banner at the top reminds you the data is for exploring.
When you're ready to go live, click Setup my store on the banner. A short wizard removes the sample data, confirms your tax setup, and creates your first real outlet. After that, Pay and Extensions unlock for live use.
Note: Setup my store removes example records permanently. Your company name, tax setup, and outlet are preserved.
Which devices and browsers are supported?
The Merchant Hub runs in any modern browser. For the best experience, use the latest version of Chrome, Safari, Edge, or Firefox on a desktop or laptop. It also works on tablets and phones, though reports and the dashboard are easier to read on a larger screen.
For taking orders at a Station, use the Final POS app on a dedicated device (Native Station), or open a Virtual Station URL in any browser. See the Run section for details.
Who can see what?
What you see in the Merchant Hub depends on your user type and assigned role.
Owner – The person who created the company. Full access to everything in their company.
Org Owner / Org User – Users from a parent organization. Can manage multiple companies, with extra menu items like Your Flows and Funding.
Admin – Final's internal team. Full access for support purposes.
Employee – Day-to-day staff. Sees only what their role allows.
Within a company, the Owner assigns each user a role, and the role decides which menu items appear. If a menu item is missing for you, ask your Owner to update your role under Manage → Team → Roles.